With hackers hitting Sony, Target, Home Depot and other companies in the recent past, cybersecurity is weighing on the minds of business owners everywhere. The self-storage industry is no exception.
SiteLink, a provider of self-storage management software, has taken steps to give peace of mind to its customers regarding cybersecurity. How? SiteLink recently earned the highest level of certification from the Payment Card Industry Security Standards Council, which sets data security standards for the credit and debit card sector.
“This level of certification represents a major commitment and investment by SiteLink,” said Markus Hecker, chief operating officer of SiteLink. “We manage our customers’ data in accordance with the highest security standards.”
To receive the PCI Data Security Standard certification, SiteLink had to undergo stringent assessment and testing of its data security system by PCI representatives.
SiteLink says the certification makes its recently launched Merchant Services program an even more attractive offering for self-storage operators. SiteLink previously offered credit and debit card processing through a third party. Now, SiteLink offers that processing directly.
With SiteLink Merchant services, operators receive consolidated statements from all of the major credit card companies and receive their money in one single deposit. The program lets operators accept online payments.
Yvette Apodaca, marketing manager at SiteLink, said the company has grown large enough to negotiate favorable fees with payment processors. SiteLink now has more than 11,000 facilities in its network.
SiteLink recently launched another innovation at no cost to its customers: electronic leases. Apodaca said studies have shown that electronic signature capabilities can boost rental rates by 40 percent. That’s because electronic leases enable customers to seal the deal from the comfort of home.
“If I am searching for a storage facility and find one I like, I can not only make the reservation but I can finish the lease right then and there without going into the store,” Apodaca said.
SiteLink started offering this feature in late 2014. The company will store digital copies of leases for seven years after a tenant vacates a unit.