Summer Recommendations For Boat Storage Facilities

June 21, 2012 7
Summer Recommendations For Boat Storage Facilities

With nearly 13 million registered boats in the United States, boat storage is big business. Similar to the RV storage demographic, boat owners are typically wealthier than traditional self-storage tenants, and tend to be more interested in amenities and increased security protection. Compared to the overall self-storage industry, boat storage facilities have much lower churn and delinquency rates. Once boat owners find a suitable storage facility for their prized possessions, they often stay for years. Put simply, boat owners are affluent and loyal.

MARKETING RECOMMENDATIONS
When marketing your facility to boat owners, it’s important to offer a heightened sense of security. By offering 24-hour video surveillance, abundant lighting, and individual access codes, you can assuage most of the security concerns your tenants may have. Boat owners often look for facilities that offer climate control, electricity access, wash bays, waste stations, onsite detailing and repair services.

Although boat enthusiasts value luxury, you shouldn’t try to compete with waterfront marinas when it comes to amenities. Valet services, onsite mechanics, fish cleaning areas, and bait and tackle stores can complement a boat storage facility, but unless your facility is on prime real estate, the addition of tennis courts, coffee shops, and restaurants would be excessive.

In this day and age, it’s vital to have a good website— boat owners will almost always make their rental payments online when this option is available. Also, boat owners generally know one another, so establishing a referral program can be rather effective marketing strategy.

LEGAL ISSUES
If you’re expanding an existing facility to include boat storage, make sure you consult a knowledgeable self-storage attorney to help write an addendum to your existing lease agreement. Be aware that certain services, such as boat-retrieval (using your own equipment and employees to transport boats to your facility) will increase your potential liability. Make sure that you’re not liable for any loss or damage to boats, and most importantly, don’t allow any uninsured boats to be stored at your facility. Other tips:

  • Track the year, make, model, color, and serial number of every boat. This is helpful in the event of a foreclosure.
  • Be sure to get insurance information from every tenant.
  • Take a photograph of each boat upon move-in.
  • Remind tenants to keep their fuel tanks full in storage.
  • Don’t allow tenants to store portable fuel containers.
  • Do not permit smoking.
  • Ensure that all floors are protected in the event of an oil spill.
  • Don’t allow tenants to run boat engines onsite.
  • Make sure you understand your state’s lien laws.
  • http://www.aussie-storage.co.uk/ Cathy Haden

    Good explanation about the legal issues and recommendations about the boat storage services in summer season…:)

    • http://thestoragefacilitator.com Rachel Greenfield

      Thanks Cathy!

  • http://www.south75storage.com/ storage Tulsa OK

    While most people use storage facilities to keep their business product supplies or personal items, there are also those who use such for their boats. Just make sure that the facility that you have hired have knowledge on how to deal with this kind of vessel so that it will safely kept.

    • http://aussieremovals.com/ Rony Mikal

      Yes it is very necessary to know about the kind of services they are providing. Are the services they providing safe or not? Are they trustworthy or not?All these are some of the question which we need to confirm before hiring these services.

  • http://www.selfstorageinvesting.com Self Storage Investing

    Who knew that there were these legal issues with boat storage. Very interesting, thanks.

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