About Allie Johnson

Here are my most recent posts

All posts by Allie Johnson »

Dying to know what your competitors are doing? Follow these 3 steps

Dying to know what your competitors are doing? Follow these 3 steps

Allie Johnson July 13, 2015 3

Is the self-storage facility down the street luring customers with its eye-catching sign, a charismatic manager or insanely low prices? To find out, you’ve got to properly shop the competition. “It’s vital to know

Read More »
How to boost your facility’s branding

How to boost your facility’s branding

Allie Johnson April 14, 2015 1

As many self-storage operators continue to face stiff competition from major players, it’s critical that they treat their brands just like Apple or McDonald’s would—carefully. And it’s not out of the question for an

Read More »
Are you doing these 8 things to chase away customers?

Are you doing these 8 things to chase away customers?

Allie Johnson March 22, 2015 0

Problems at your facility might send current and potential customers fleeing to your competitors. But with a little effort, you can fix these issues and bring tenants back. Many problems start with complacency, said Ben Burkhart,

Read More »
7 ways to show some love to your tenants

7 ways to show some love to your tenants

Allie Johnson February 12, 2015 0

Valentine’s Day is the day we express love to our loved ones. But showing some love to your self-storage tenants can—and should—be done 365 days a year. After all, if you show appreciation for

Read More »
Follow these 5 steps for creating a marketing plan

Follow these 5 steps for creating a marketing plan

Allie Johnson January 27, 2015 0

Are you so busy leasing units, collecting rent and actually marketing your facility that you haven’t taken the time to create a marketing plan? You might be making a big mistake. “There are plenty

Read More »
5 tips for promoting your storage auctions online

5 tips for promoting your storage auctions online

Allie Johnson January 19, 2015 1

Do you wish your storage auctions looked more like those on reality TV, with crowds of buyers vying to outbid each other, win a unit and put more money in your pocket? If so,

Read More »
3 ways your storage facility can use mobile apps

3 ways your storage facility can use mobile apps

Allie Johnson December 19, 2014 1

Consumers are spending more time than ever on mobile devices, and they love apps. So it’s wise to ask: Can apps boost your self-storage business? An average U.S. consumer spends more than 2½ hours

Read More »
New TSSA president: ‘Upbeat feeling’ in Texas self-storage market

New TSSA president: ‘Upbeat feeling’ in Texas self-storage market

Allie Johnson November 27, 2013 0

The Texas Self Storage Association (TSSA) is the largest state self-storage association in the U.S. and was named the best state association for 2013 in a poll of readers of Inside Self-Storage magazine. The

Read More »
How Does Obamacare Affect Your Business?

How Does Obamacare Affect Your Business?

Allie Johnson October 15, 2013 0

Health care reform is kicking into high gear, and the new health insurance marketplaces put in place by the Affordable Care Act opened in October. So, how do these changes affect your self-storage business?

Read More »